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Check-in on sign bylaw review

November 23, 2017 1:10 PM
(Red Deer, Alberta)

Citizens are invited to review what’s been said about signs such as billboards, dynamic signs, sandwich boards and more in Red Deer as public input winds down as part of the review of the sign bylaw.

The sign section of the Land Use Bylaw (LUB) is the first section to be reviewed as part of a multi-year review of the LUB. The LUB regulates the safety, location, placement, quantity, size, shape, height and type of signs in all commercial, industrial, and residential districts (zones) throughout the city.

Since April, the sign industry, business community and general public have provided input through a series of public events, one-on-one meetings, surveys and opportunities on reddeer.ca as part of the review.

Those comments have informed proposed changes that aim to balance often competing needs. The draft bylaw suggests limiting the number of signs to reduce distraction and clutter, especially near residential areas. It also suggests clarity around rules and process to make things easier for businesses, as well as more flexibility to allow for new sign trends.

At its regular meeting on Monday, November 27, City Council will consider first reading of the section of the bylaw related to billboards.

Anyone wanting to read the draft sign bylaw and highlights of the consultation and/or submit their input can do so starting November 28 at www.reddeer.ca/lub. Print copies of the draft bylaw and survey are available on the third floor of City Hall. 

Signage is an important element to everyday life from the resident looking for a service or trying to advertise an upcoming garage sale, to the business owner/manager trying to grab attention by making their location and services visible. LUB needs to be flexible enough to adapt to changing needs yet still make sure signage is respectful, safe, and complementary to the surrounding landscape.

The draft sign bylaw in full will go to Council for consideration in the New Year. The public can provide further comment then as part of the public hearing process. Public hearing dates are advertised in the Red Deer Advocate Friday editions and at www.reddeer.ca/publichearings.

 

For more information, please contact:           

Emily Damberger                                                                              
Manager of Planning 
The City of Red Deer                                                
403-406-8708 

Communications & Strategic Planning
The City of Red Deer
403-342-8147

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